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YBO PPC

Start Advertising On The World's Largest Ad Platform

Grow your leads through SEM with managed Google AdWords Campaigns.

Own campaigns that count.

We focus on maximizing ROI and reducing CPA so you don't have to.

What Is YBOPPC?

Our PPC management service (for Google AdWords) handles everything from set up to generating high-quality leads for your business!

I've Used PPC Before, How Do You Get A Positive ROI (Return On Investment)?

Paid traffic is one of the most powerful ways to drive new leads & business, but many businesses find it difficult to generate a positive ROI as competition grows each year and ad networks become more complex.

Running paid traffic successfully takes a multi-faceted approach. At the core, paid traffic requires knowing your numbers, but also takes strategy, creativity, and a high level of knowledge of the ad platform.

Through our innovative paid advertising process, we not only avoid these mistakes but put your campaigns on a strategic path to ROI from the start.

Market Analysis & Campaign Design

Google Ads are set up as an online auction, where you have to compete against your competitors for every ad placed online.

 

We use advanced market analysis and campaign design to make sure that you not only can compete, but you can also beat your competitors before your prospects even click your ad. We analyze data from existing competitor's keywords, ads, and even offers to make sure you’re from Day 1.

How We Constantly Optimize For Results

Proper campaign optimization the key to success. That’s why we use our multi-step, strategic process on every single campaign to deliver maximum ROI (Return On Investment).

 

Step 1: Campaign Design & Pre-Optimization
We expertly design your campaigns and use our unique pre-optimization process to launch ahead of the curve. This advanced approach starts to save you money on ad spend from the very start.

Step 2: Search Term Optimization
In our second phase of optimization, we continue to refine campaigns and ensure that we’re only advertising to qualified traffic.

Step 3: Traffic Sculpting
As we gather more data, we analyze it and create adgroups that lazer target prospects. This not only increases CTR (click through rate) but lowers CPC (cost per click).

Step 4: Performance Optimization
After we get enough clicks and time, we can start to draw conclusions as to what keywords prove to provide the most value, and which ones do not. We then optimize your campaign's performance.

Step 5: Scale
As we find more winning combinations, the testing never stops. We keep rotating ad copies until the new contender(s) beat the old winner, which means your ads are getting better all the time. This allows you to scale your campaigns at the highest ROI possible.

High Conversion Landing Pages

Using insights into your industry, we create high converting landing pages that are geared towards conversion and lead generation. This lowers the cost per lead, which makes campaigns more effective, increasing ROI.

Weekly Reporting - For Transparency

We deliver weekly, white-label, comprehensive reporting showing you everything that is happening with your campaign. We believe the work should speak for itself and that's why we show you weekly reports of everything that is happening with your campaigns.

We Take Care of Everything, Really

Using insights into your industry, we create high converting landing pages that are geared towards conversion and lead generation. This lowers the cost per lead, which makes campaigns more effective, increasing ROI.

Case Studies

We developed a powerful, results-driven strategy for our managed PPC campaigns that have produced incredible results for our clientele.

If you’d like to see what some of those look like, we have created an awesome case study page to showcase you can expect to see from some of the recent PPC results we’ve gotten for our clients.

We cover several different niches and go in-depth to explain how we achieved the results in only a few months.

Who Is This Best Suited For?

Managed SEM campaigns (through PPC) are best for:

1. Businesses Who Already Have Consistent Sales

If your business is not already generating leads/sales, you should consider organic methods instead (YBONext) to confirm product/market fit before scaling with PPC.

 

2. Businesses Who Can Afford a Minimum of $1,000/Month In Adspend

In order to create effective ad groups, we need at least $1,000/month in adspend to generate enough data to work with.

3. Businesses Who Can Commit To At Least 3 Months

The starting phase of your campaign is the most important, as we find the keywords that help to convert and generate the most leads for your business. Although there are no contracts (as we believe our work and results should speak for itself) you will want to stay with us for at least 3 months so we can optimize your campaigns for conversions and ROI (Return On Investment).

How It Works

Step 1

Select Your PPC Management Package

Step 2

Onboarding

Step 3

Campaign Designing

After determining your budget & goals, select the package that best suits your needs.

During this process, you will grant us access to your existing Google AdWords account, or you can create a new account.

We will also gather information.

We design everything from keyword research, ad copy creation, landing page creation, tracking, and more!

You can approve all of these before launch.

Step 4

Your Campaigns Launch

Step 5

Daily Optimizations

Step 6

Ongoing Optimization, Scaling, Reporting

We will start launching your campaigns and closely monitor the results.

The start of your campaign is the most important as we gather data.

Our multi-stage optimization process ensures your campaigns are producing at optimal levels at all times.

With weekly reporting, you'll have the confidence to be able to scale your campaigns' adspend since you receive weekly, comprehensive reports.

 

Our Packages & Pricing

Neat Packages For Any Budget!

$1,000 - $4,999 Adspend/month

 

Monthly Management Fee:

$625/month

+ $250 One-Time Setup Fee

$15,000 - $19,999 Adspend/month

 

Monthly Management Fee:

$2,450/month

+ $250 One-Time Setup Fee

$5,000 - $9,999 Adspend/month

 

Monthly Management Fee:

$1,250/month

+ $250 One-Time Setup Fee

$20,000 - $24,999 Adspend/month

 

Monthly Management Fee:

$3,000/month

+ $250 One-Time Setup Fee

$10,000 - $14,999 Adspend/month

 

Monthly Management Fee:

$1,850/month

+ $250 One-Time Setup Fee

$25,000 - $29,999 Adspend/month

 

Monthly Management Fee:

$3,550/month

+ $250 One-Time Setup Fee

$30,000 + Adspend/month

 

Monthly Management Fee:

12.5%/month

+ $250 One-Time Setup Fee

Note:

All Adspend Is Paid Directly to Google

YBO Only Collects Management Fee

F.A.Q.

What If I Do Not Have A Google Ads Account?

If you do not have a Google Ads account, you can easily set up one Here.

Do You Need Access To My Google Ads Account?

Yes. We need your 10-digit account ID. Once we have your account ID, we will request access.

What Niches Do You Not Accept?

We do not accept niches that are against Google's advertising policy, found Here.

Additionally, we do not accept advertising for PPC keywords or phrases, since this would be a conflict of interest for us.

How Do You Packages' Pricing Work? What About Payments?

Our tiers are designed based on total Ad Spend. You pay the actual ad spend directly to Google, and we simply charge the management fee. Please note, we are unable to offer refunds for any ad spend paid to Google. Once adspend payments are made to Google, they are final.

Is There A Contract?

There is no contract, but we highly encourage all of our clients to stay with it for at least 3 months. The starting phase of your campaign is the most important, as we find the keywords that help to convert and generate the most leads for your business. Although there are no contracts (as we believe our work and results should speak for itself) you will want to stay with us for at least 3 months so we can optimize your campaigns for conversions and ROI (Return On Investment).

Will I Recieve Reports?

Yes, our goal is to maintain 100% transparency throughout the entire process! First, you’ll get a custom dashboard that you can access 24/7 to check the performance of your campaigns. Secondly, you’ll receive weekly, comprehensive reports on your campaigns' status.

Do You Keep My Credit Card On File For Adspend?

No. Your credit card is kept on file with Google Ads, since your payments for adspend goes directly to Google.

Do You Research Keywords Or Do I Need To Do That?

We handle everything from the keyword, competitor, and offer research. In the initial onboarding form, we do ask what keywords and terms you want to advertise for. That will help point us in the right direction for initial research.

How Can I Calculate What My Monthly Adspend Should Be?

In a simple lead generation campaign, you can calculate your rough average like this:

(Number of Leads Goal * Average CPC) / Landing Page Conversion Rate = Monthly Target Ad Spend

 

Example:
(20 Leads * $5 CPC) / .10 landing page conversion rate = $1000 per month
Total ad spend required to hit the lead goal of 20 is $1000.

Where Do You Run Ads?

We currently place ads on the search and display network.

Will I Have Access To the Google Ads Account?

Yes, you will have uninterrupted access to your Google AdWords account and will be able to see what is going on at any time.

Will I Still Own My Ad Account?

Yes. You will still own your Ad account.

Where Do You Direct the Traffic To?

We route all traffic to a newly created, high-conversion, custom results-driven landing page so that your campaign receives the best possible results.

Do You Utilize Remarketing?

Yes, as long as you have 100 unique visitors to your website in the last 30 days and it is connected to your Google Ad account for over 30 days. You can learn more here.

Is Your Reporting White-Label?

Yes, like all of our services, all reports are 100% white-label, and contain no YBO-branding.